We run your GTM system
We become a part of your team. We design and run complex, signal-based outbound campaigns, fully integrated with your marketing and sales. We work inside your systems, on your data.
Who it's for
- Your marketing and sales are in place and need leads.
- You have a long and complex sales cycle.
- You need to run multiple campaigns to different audiences.
- You have CRM data and contact networks you don't use.
What we do
- Market map — From your own data — We map your market from your CRM, founders' networks, LinkedIn followers, website traffic or GitHub. We find opportunities you already have.
- Signal-based campaigns — Reaching out at the right time — We launch campaigns based on triggers: hiring, funding, tech changes, job changes, or content engagement.
- Sales campaigns — Cold email and LinkedIn — We run classic, hyper-personalized outreach to your target segment. The goal is booking sales meetings.
- Event campaigns — Event and webinar invitations — We invite the right people to your events and webinars, building relationships before the event.
- Founder networking — Building networks and relationships — We manage a founder's or CEO's account to build a valuable network. We start conversations, not sales pitches.
- CRM reactivation — Account and database expansion — We re-engage CRM contacts and expand accounts. We reach out to people who know you but aren't active.
How it works
- Plan — We start with a call and a written campaign plan.
- Onboarding — We set up domains, mailboxes, and accounts in 2–3 weeks.
- Sprints — We work in weekly sprints, testing and iterating our campaigns.
- Report — You get a weekly progress report to discuss next steps.
- We continuously optimize campaigns based on reply data and sales call outcomes to make sure we reach the right people with the right message.
- AI agents handle research and copywriting under the constant supervision of a human operator, who is your direct point of contact.
Results
- Monterail — Regular SQLs — We built a GTM system for Monterail plugged into their existing funnels, resulting in positive replies and improved funnel metrics, including SQLs. — We needed help developing a hyper-personalized and complex go-to-market (GTM) system integrated into our existing acquisition funnels. Meaningful Sales's work has resulted in positive replies to outgoing messages and improvements in our pipeline metrics, including sales-qualified leads (SQLs) and conversions. Meaningful Sales's CEO has hands-on experience. — Szymon Boniecki
- LeanCode — ~100 — That's how many sign-ups we generated for a LeanCode invite-only tech summit from outreach alone, with zero unsubscribes from the mailing list. — They were responsive, proactive in sharing ideas, and quick to adapt their activities to our changing requirements. Their deep outreach expertise, ability to work with large databases and skill in tailoring communication to our ICP really stood out. — Wojciech Zielonka
Let's talk about your GTM system
- Reach out through the form or book a call. We'll check whether running your GTM system for you makes sense.
- Book a call
Frequently asked questions
- How are you different from an outbound agency?
- We're more than an outsourced SDR team. We become part of your ecosystem, working on your systems. After we're done, all playbooks, data, and infrastructure stay with you.
- How often do you report on progress?
- We work in weekly sprints. At the end of each week, you get a report, and we meet to discuss what works and plan ahead. You also have a direct line to us on Slack or Teams.
- Do I need my own sales team?
- Yes. Our work ends when we book a sales meeting and provide a brief. Your team is responsible for closing the deal and managing the client relationship.
- Can I take this system in-house later?
- Yes. The entire system is yours: domains, mailboxes, accounts, playbooks, and GRIT setup. You can take over running the campaigns internally at any point.
- How much does it cost?
- We don't have a fixed price list. The cost depends on the scope and complexity of the campaigns we run for you. We provide a specific proposal after our first call.
Case studies
Contact
Email: hi@meaningfulsales.com
LinkedIn: linkedin.com/company/meaningful-sales